Alexander Proudfoot helps companies better execute their plans and strategies to deliver substantial improvements in performance and profitability. More about Alexander Proudfoot
Businesses of all shapes and sizes strive for growth in today's competitive economy. To meet the ongoing demands from stakeholders to deliver sustained, steady and profitable growth, business leaders must have the right strategy in place or run the risk of falling behind.
Proudfoot's expertise covers multiple disciplines that are critical for revenue growth, such as sales effectiveness, value proposition, margin maximization, performance management, pricing and total rewards. With the support of our proven methodologies for embedding change and driving results, we create an organization-wide growth platform where people, systems and processes are aligned for sustainable and profitable growth. Simply put, we know what it takes to create value for businesses, their customers and stakeholders.
Our experts address shortcomings in sales infrastructure (management systems and sales processes) and people capabilities, in addition to improving sales strategies and refining organizational alignment.
Objective: The executive team at a banking institution needed to increase revenues, improve processing times and reduce costs across all locations. Approach: Proudfoot implemented a new approach aimed at maintaining customer relationships that drastically improved the performance and productivity of the customer service organization. The approach reprioritized activities and included both a new sales approach to enable management to take correct, accurate and in time decisions and a redesigned organizational structure. Results: The project made an impact from both a cost and a revenue standpoint. Labor costs were reduced by 19%, while revenues increased 11% as a result of a 67% increase in the number of offers and a 46% increase in the number of contracts signed.